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Driving your business by email

Driving your business by email

Posted by on Aug 21, 2014 in xDM

Email marketing advice is all around us — a dime a dozen. You’ve heard all the contradictory tips.          Send marketing emails often … Don’t send marketing emails too often.         Focus on the content,...

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Spam Act 2003

Spam Act 2003

Posted by on Apr 30, 2013 in Report, Resource

** All the content below are copied from Australia gov website** Any message that doesn’t meet the following three conditions is defined as spam: Consent – the message must be sent with your consent...

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Choice of Cleansing Process

Choice of Cleansing Process

Posted by on Apr 30, 2013 in Featured, xData

Various factors drive the final decision by the management on the type of cleansing process that is used. Automated Cleansing Process Automated cleansing process is adopted when: Data to be cleansed is too...

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